3 Quick Techniques for Website Speed Optimization

The success of a website depends on how fast it works. Speed optimization is crucial for great user experience and good ranking on search engines. So what are the techniques that you can adopt for speed optimization? Replied Paul Leary from Nashua SEO company

  • Better Content Delivery Network

There is a huge increase in the number of websites that are using CDN or Content Delivery Network to increase their speed. CDN is highly recommended for large web pages. But how does it work? CDN enables faster loading by transferring static files to servers that are closer to the users.

  • Cleaning out the contents

Speed optimization can be considerably improved by all plugins and themes. Apart from this, get rid of all the spam contents from your site dashboard. Another major hindrance to speed are pop ups and ad banners. Clean them all out and see how fast your website works!

  • Check Server Response Time

The server response time can take a beating if there is too much traffic on your website. The traffic is a welcoming aspect, but you do not want your server to be a problem. To handle this, ensure that all database queries, routing and memory are in order.

Website Loading Speed: How It Impacts Your Business

The faster the web page load speed, the better are the conversion rates, traffic, and eventually the sales. Why does web loading speed matter? Simply because people don’t have the time and they have too many options.

Website speed and User Experience

User experience takes precedence over everything. Statistics put out scary numbers of how slow loading can make people change their minds. It is a fact that more than 75% of the online customers opt for another website without waiting. 47% will simply abandon your website if it takes more than 2 seconds to open. So, to put it bluntly, you have 2 seconds to give an impressive user experience.

Website speed and SEO

Amongst the hundreds of algorithms that Google uses to determine website rankings, web page loading speed is an important one. Search Engine Optimization can be greatly affected if the site takes more than 3 seconds to load. And 3 seconds can mean “forever” for the user.

What to do?

To improve loading speed, here’s what you can do:

  • Have a clear cut plan for your site layout. Visitor navigation and content are vital aspects to be dealt with.
  • Remove all the cluttering aspects like unnecessary CSS, HTML, Style Sheets and outdated codes.